Interviewing the CEO of 99designs in Oakland

If you haven’t heard already, I started a new Podcast called Brand Hero. This past week my episode with the CEO of 99designs, Patrick Llewellyn, went live. To hear the whole podcast, click here and you’ll be redirected to iTunes. About the Pod A platform which started from design contests among freelancers, 99Designs is now…

2018 SWAG Guide (Part 1: Public Speaking)

2018 SWAG Guide (Part 1: Public Speaking) I hope your 2018 is off to a great start! Every year, the largest SWAG Show of the year takes place right after CES in Mandalay Bay. I’ll tell you – 6 days in Vegas is too long! However, I’m more fired up for the new year than…

Mojo Mondays #01: Happy New Year!

Happy New Year! With the New Year comes resolutions… and if you’re anything like me, well then you have lot’s of them. In the spirit of being transparent – a brief summary of my goals are at the bottom of this post. I like to challenge myself and with that comes stress (good and bad…

WhatUp, NOW DAILY.

People often ask how did the WhatUp Silicon Valley Podcast come about… Well, the truth is Sam is a huge fantasy football fan and after an early exit in the 2016 playoffs Sam substituted his listening of SiriusXM Fantasy Football shows for podcasts. First he saw that friends both in and outside of his SWAG…

SWAG Starter Kit

A good friend of mine recently asked me to write a guest blog post for her business all about SWAG. What an honor! She considers me a thought leader and possibly for good reason… well, I’ll let you be the judge of that 😉 So, let’s talk SWAG. This is my definitive SWAG Starter guide.…

Taking a leap of faith can pay off BIG TIME.

If you’re not a fan of sports, well … then you probably can’t relate to a lot of what I talk about. We just released a Podcast with the San Francisco 49ers President, Al Guido. Looking back I realized that a large portion of our podcasts and even my blog posts relate back to sports.…

Using your network to grow collectively

Earlier this year I was asked to write a monthly blog post for the promotional products (SWAG) leader in digital marketing services (PromoCorner). I just wrote a post about how to get started working with Virtual Assistants (VA’s) and it got me thinking… Why don’t I share these posts on my social network or with…

Embracing Change

It’s been said that the only thing that is constant is change. As much as I can be a creature of habit, I totally love change AND the reason for that is because change to me is synonymous with evolving. Evolving as a human being, as a friend, in a relationship, in a business –…

2 Q’s for the Holiday Gift Giving Season

Despite the weather and dressing in shorts and sandals quite a bit; I’m ready to talk about beanies, gloves, and jackets. Yup, the holidays are right around the corner and what better time to start thinking about holiday gifts?! With the amount of networking I do I often get asked “What do you do for…

SwagSam #5: Public Speaking, Enjoy it or not?

What does it mean to be nervous? Is it a form of excitement? Maybe it’s a bit of anxiety?  Or maybe it’s just a lack of confidence. Public speaking is a top fear that mostly people can relate to. Why is it that we are nervous to speak in front of others? Or even nervous…

Why hide behind “WE”?! Just OWN IT!

How often do “we” hide behind the word “we”?  Why do “we” do this? Often times for small businesses we tend to use the word “we” because we are scared to admit that we’re a small business.  “Scared” might not be the best word for this, rather it’s that we want to appear to be…

SWAG Done Right (with “BADASS Queen” Pia Silva)

Pia Silva is an Entrepreneur, Author, Speaker and even a contributor for Forbes Magazine. In her book “Badass Your Brand”, Pia teaches small service based businesses how to be more profitable by niching down on ideal clients while charging a premium price. I recently had the pleasure of recording a Podcast with Pia for the SwagSam…

Trade Show Swagger

I often get asks about trade shows.  Specifically, folks are interested in knowing what’s hot or how to go about choosing your SWAG for trade shows.  Well, I figured I might as well make this little resource that includes product ideas, strategic suggestions and more! STRATEGY Having a plan in place when choosing your SWAG…

It’s About Gen Z, not about Millennials

Millennials are a hot topic, but if you’re not preparing for Generation Z; then you’re missing out. I’m a millennial; and I first remember hearing about “marketing to millennials” back around 2006 or so at an Office Supply Conference in Las Vegas.  I remember our rep at the time being so pumped up that the…

Creativity, Accountability and SUCCESS

Writer’s block is real and by the way, why is it that I write best at 3 in the morning?! In last week’s blog I stressed the importance of holding yourself accountable and that I really need to take my own advice. Basically, I know how to avoid burn out so I just need to…

The CHICO FEET Story (Change the Conversation)

Here’s a quick story of how you can change the conversation to “get noticed” and a few actionable steps to get started. I’ll start with the back story, but the point remains… The CHICO FEET business concept is more compelling than Sam Kabert selling office supplies/promotional products from Value Business Products. Not just a Sandal…

SwagSam is sick of FIDGET SPINNERS… like seriously.

Fidget spinners took off like a wild fire.  Within a week everyone knew what a fidget spinner was.  Let’s stop right there and look at this… This thing is a little “toy” that spins and is supposed to keep us occupied because our attention span is shorter than a goldfish. Yea, it’s actually a proven…

01: Hey, or as we like to say… WhatUp!

Welcome to our BLOG! Here you can expect to hear about random thoughts, upcoming events and everything in between. We began podcasting in January 2017 and the rest has been history! A new podcast is released weekly and we’ll send email updates from time to time.   Til next time, Sam & Serg